Market Ready Workshop

Ignite leads integrated economic development growth through diverse initiatives that create an environment for our communities and businesses to be successful. We create a climate for growth through the support of job creation, entrepreneur development, workforce attraction and community support in the Capital Region.

Ignite

Learn how to become a successful Market vendor in this 2.5-hour workshop covering booth setup, POS, marketing, and food safety!

Planet Hatch

Join us for our Farmers &amp; Artisan Market Ready Workshop brought to you by Ignite. In this Workshop we'll cover everything you need to know to become a successful vendor at your local market. Whether you're a seasoned vendor or just starting, this 2.5-hour session is designed to help you maximize your sales and build your brand. During the workshop, our expert guests will cover a variety of topics, including how to set up a booth that catches the eye of potential customers, how to choose the right POS and payment options for your business, effective marketing strategies to help you stand out from the crowd, and essential food safety requirements to ensure your products meet regulatory standards. You'll learn valuable tips and tricks from experienced vendors and marketing professionals and have the opportunity to network with other entrepreneurs in your industry. Whether you're selling produce, baked goods, or handmade crafts, this workshop will give you the tools you need to succeed.

Agenda

Arrival & Registration

Introduction to Ignite

Marketing: The Art of Telling Your Story & Driving Sales

POS Systems, Email Marketing & Up Sales Strategies

Session #1: Consignment & Third-Party Sales (Carolyn Gibbons, Consciously Clean Refillery Inc. and Kevin Leboeuf, Educated Beards)
Session #2: Food Safety Application (Theresa Lattrulo, Health Protection Services) 

Session Breakout

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Market Ready Workshop

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Market Ready Workshop

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