Compass 2026

Yukon's Annual Tourism Forum

Responsibility, Resiliency, and the Road Ahead.

Compass 2026 is where Yukon’s tourism industry gathers to look forward, together.
This is not a sit-and-listen conference.

From national trends to northern realities, Compass 2026 grounds the conversation in what Yukon businesses are actually experiencing — and where we want to go next.

What the Day Looks Like

First, we set the direction.

We begin by grounding the conversation in 2025: what the sector navigated, what patterns emerged, and how tourism connects to broader economic and community priorities. With national perspective and northern context, we establish a shared starting point before looking ahead.

The morning moves responsibility into action.

Through insights from the Arctic Europe Tourism Cluster, we explore how responsibility strengthens both reputation and resilience and dive into the potential of bringing the ‘Care for the Arctic’ framework to life in a Yukon context.

The afternoon focuses on building resilience together.

In a hands-on emergency preparedness, response and recovery workshop, participants will examine practical steps to strengthen coordination across the sector. Because in the North, resilience isn’t theoretical – it’s operational.

In closing, we look to the future.

Destination Canada shares practical AI tools shaping tourism marketing and visitor intelligence. A sector panel dives into how year-round stability of the industry can be strengthened. The day closes with Ideas You Can Steal: concise updates from across the Yukon highlighting innovation in business practices. No pitches. Just real ideas that you can take home to make your own.

Why Compass Matters

Because Yukon’s tourism industry is stronger when it moves together.

Compass is the one day each year where operators, partners, and government sit in the same room to look ahead – not just at the next season, but a longer-term future.

It is where we align around responsibility, resiliency, and the practical steps needed to keep Yukon competitive.

This is a space for honest conversations, shared direction, practical collaboration, and clear priorities. If you are part of Yukon’s tourism ecosystem – this is your room.