Craft a Compelling Problem Statement & Value Proposition

The Social Impact Starter Series (SISS) is an interactive, five-part workshop program designed for aspiring and early-stage social innovators. Through hands-on sessions, participants gain essential skills, confidence, and tools to turn ideas into impactful action. The series emphasizes practical learning, clear communication, and a growth mindset, equipping changemakers with actionable strategies for social and entrepreneurial projects.

Session 2: CRAFT

Craft a Compelling Problem Statement & Value Proposition

Participant Outcome: Clearly define the problem and value.

During this session, you will:

• Develop a clear and compelling problem statement that clarifies who benefits and how.

• Learn how to distinguish between the problem, the solution, and the unique value your work creates.

• Identify the people, communities, or organizations most affected by the problem and what matters most to them.

• Craft a value proposition that clearly communicates why your work matters and why others should care.

• Leave with practical tools to strengthen research proposals, grant applications, innovation pitches, and stakeholder conversations.

Perfect for: Early-stage innovators preparing to engage partners, funders, customers, or community members.

No prior experience required. In-person attendees: enjoy light snacks and networking in a supportive space!