Google Search Ads Boot Camp

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Date and Time

Location

Location

Fort Tectoria - Shaw Conference Room

777 Fort Street

Victoria, BC

Canada

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

Looking to launch effective Google Search Ads campaigns?

Bring your laptop and join us on October 5th!

Over the course of this one-day Boot Camp we’ll cover the end to end process for building out your own Google Search campaign.

This program is lead by Robert Cooper of PlusROI Online Marketing, a Google Premier Partner Agency managing millions of dollars in Google ad spend.

He’ll lead you through the same process PlusROI uses to launch actual client campaigns.

This boot camp will cover:

  • Google Ads account setup

  • Integration with Google Analytics

  • Capturing remarketing audiences

  • Effective landing pages

  • Keyword match types

  • Keyword research & identifying buyer intent

  • Building strategic ad groups & campaign setup

  • Ad writing and testing

  • Ad extensions

  • Optimizing campaigns

You’ll be working with professional advertisers to facilitate as you create your own campaign. We’ll work through this process and at the end of the day you’ll have a launch-ready campaign, set up using Google Ads best practices.

Also includes:

  • Google Ads account and Google Analytics setup support (pre-class)

  • $150 Google ad credit for new accounts or training accounts with $150 spend
    (subject to Google approval)

  • Hands-on instruction

  • Group exercises

  • Catered lunch with vegan and gluten free options available

  • Small class size

  • Collaboration and support from your peers in the group

  • Additional resource materials

  • Campaign review and optimization suggestions (within 30 days of boot camp).


Who should attend:

  • Anyone looking to create Google Ads Search campaigns within their organizations

  • Anyone looking to develop strong foundational skills in Google Search Ads

  • Managers wanting insight to effectively manage internal or external Ads teams.

Participants should have a basic understanding of web marketing concepts. A list of study resources will be made available in advance to students who need some background information.

This boot camp will focus on delivering a solid & practical foundation in Google Search advertising skills, but will not delve into advanced technical practices (so is not recommended for Google advertising professionals).

Please email the organizer directly with questions, or if you prefer to be invoiced directly. The contact button is below, just under the organizer description.

Date and Time

Location

Fort Tectoria - Shaw Conference Room

777 Fort Street

Victoria, BC

Canada

View Map

Refund Policy

Refunds up to 7 days before event

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