Launch Stories

Justin is the Founder and Creative Director of SECTION 35, alongside his eponymous label, Justin Jacob Louis. He is a proud member of the Samson Cree Nation and was born and raised in his community of Nipisihkopahk (Samson), on Treaty 6 Territory. He is a fashion designer and artist whose work blends the past with the present.

He launched SECTION 35 in 2016 with the intention of using art and fashion to share his peoples’ stories. In early 2026, he will launch the first collection from his eponymous menswear label, continuing his work to re-imagine what Indigenous fashion is and can be.

He has been a finalist for Menswear Designer of the Year at the 2022, 2023, 2024 and 2026 Canadian Arts and Fashion Awards. His work has been featured in publications ranging from Vogue, Sharp, to Complex. Along with collaborations with Roots Canada and The Hundreds, his work was also featured in 2022’s Metropolitan Museum of New York's Exhibition “In America: A Lexicon of Fashion’” and has showcased work at the prestigious White Milano Trade show in Milan, Italy.

Most recently, he even had a cardigan completely sell out after celebrity Hudson Williams from Heated Rivalry wore it to a press event!

We will explore Justin career and lessons learned along the way.

Dinner and drinks included

Your ticket includes beer or wine and pizza or a wrap! If that's not your thing, we also offer a cheaper ticket and you can bring your own food and drink.