Media Relations for Startups

Volta is one of Canada’s largest innovation hubs, located in downtown Halifax, Nova Scotia. Volta aims to create a space where members of the Atlantic Canadian innovation ecosystem can work, connect and learn from one another by accessing co-working space, events and programs.

Volta

Join Volta and Peter Moreira for a one hour workshop on January 12, 2022 at 12pm AST to learn about media relations for entrepreneurs.

When: Wednesday, January 12, 2022 from 12pm to1pm ASTWhere: Virtually via zoom. (You will receive the log in details at 9am on Wednesday, January 12, 2022)Description: Dealing with the media can be daunting and confusing – but ultimately rewarding for startups. This seminar will teach you how to write a press release and identify which publications to target for your news and updates.We’ll also discuss how to build relationships with journalists and publications to help promote your startup, and we’ll look at some common mistakes Founders make and tips on avoiding them to help elevate your startup. Facilitator: Peter Moreira

Peter Moreira has spent more than 40 years in journalism in Asia, Europe and North America. His postings include London Bureau Chief for The Deal, European banking correspondent for Bloomberg, banking reporter for the South China Morning Post, and a stint at the Canadian Press's parliamentary bureau in Ottawa. His writing has appeared in USA Today, the Columbia Journalism Review (online), the Globe and Mail, The Toronto Star, National Post, and the Independent on Sunday (London). His sixth book was published in the summer of 2021.

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Media Relations for Startups

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Media Relations for Startups

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