Workshop: Cycle Tourism Destination Development – Bruce, Grey & Simcoe

Join this free workshop to learn about cycle tourism and how to welcome cyclists to Bruce, Grey & Simcoe Counties.

Bruce Grey Simcoe / Regional Tourism Organization 7 and Ontario By Bike are pleased to invite you to join a free in-person Cycle Tourism Destination Development Workshop at the Collingwood Public Library.

In 2023, cycle tourism accounted for $532 million in visitor spending in Ontario, across 1.5 million visits.

With stunning landscapes and natural beauty, world-class paved and gravel road riding, extensive rail trails, and exhilarating mountain biking, more and more cyclists are visiting Bruce, Grey & Simcoe Counties.

Join this 2 hour in-person workshop to learn more about how welcoming cyclists is good for your business, good for the region, learn about exciting developments in cycle tourism across the counties and the province, and how to get certified as bicycle friendly.

This in-person workshop will have an extended meeting format compared to our Feb 26 webinar and will feature guest speakers from local and regional tourism partners, plus opportunities for discussion and networking with other tourism industry professionals. Limited spaces available. Refreshments will be provided.

IN-PERSON WORKSHOP: Cycle Tourism Destination Development – Bruce, Grey & Simcoe

Wednesday, March 25 from 2:00PM-4:00PM – Collingwood Public Library, 55 Ste Marie St, Collingwood, ON L9Y 0W6

Register for the workshop by clicking the red button 'reserve a spot' (pre-registration required)

Expanded information, guest speakers, networking and refreshments.

ADDITIONAL OPPORTUNITY

WEBINAR: Destination Bike: Welcoming Cyclists in Bruce, Grey & Simcoe

Thursday, Feb 26 from 12:00PM-1:00PM – ONLINE

Pre-registration & additional info for online webinar available on event page: https://destinationbikebrucegreysimcoe.eventbrite.ca

Virtual, online, condensed one hour format.

There will be some overlap in presentation content with in-person workshop, but guest speakers will be unique, and different discussions will take place at each event, virtual and in-person.

Why Participate in the In-Person Workshop?:

• Now more than ever, cycling and cycle tourism is increasingly popular, particularly in Bruce, Grey & Simcoe
• Become more familiar with cycle tourism market and find out how welcoming cyclists can be good for business
• Find out how to get certified as a bicycle friendly business
• Hear about updates to local, regional and provincial promotions and projects supporting cycling and cycle tourism
• Learn about the economic impact of the cycle tourism market
• Connect with other tourism industry professionals with networking and round-table discussions
• Uncover new business opportunities
• Refreshments will be provided

Who Should Participate in the Workshops?

• Local tourism stakeholders, organizations and contacts who are interested in tapping into the growing market of cycle tourism
• Staff, managers, owners of tourism businesses and locations interested in becoming certified as bicycle friendly
• This workshop is open to all stakeholders across the region, but of particular interest to businesses and locations in the tourism and service industry.

About the Workshop:

• Free and easy to participate
• This in-person workshop will be 2 hours long and include presentations from Ontario By Bike plus local guest speakers, an opportunity for group discussion and networking

Ontario By Bike Network Participation:

The Network is open to accommodations (roofed accommodations, camping), attractions (galleries, museums, wineries, breweries, etc.) food service providers (cafes, restaurants, etc.), business areas and other cycling-related businesses (bike shops, tours, rentals) wanting to attract cycle tourists to their location.

Certified locations appear on the Ontario By Bike Map and are on the business directory for your region: Simcoe County - Grey County - Bruce County Southwest. The following requirements must be met to become a certified bicycle friendly location and participate in the Network:

• Meet the minimum requirements as set out in the Ontario By Bike Network industry standards and criteria checklist
• Register location with Ontario By Bike online
• If you are already a certified business location, ensure that your information is up-to-date, by reviewing your listing on our website, and then making updates/edits.

Brought to you by:

Bruce Grey Simcoe / Regional Tourism Organization 7

Ontario By Bike / Transportation Options