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Arts Futures Series - Ottawa

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Capital Game Hub

981 Wellington St W

Ottawa, ON K1Y 2Y1

Canada

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Arts Futures is a summer seminar series co-hosted by Interactive Ontario and the Cultural Human Resources Council in Toronto and Ottawa (with a livestream of the Toronto sessions for those who can’t join in person!). It provides arts-focused digital skills and strategy training for artists, arts & culture organizations and interactive digital media producers. Wondering about arts applications for digital technologies such as virtual reality or blockchain? Arts Futures has you covered!

Our hope is that participants will connect with each other and perhaps spark the beginning of new collaborations under Canada Council for the Arts Digital Strategy Fund.


Session 4: Digital Discoverability - August 22, 2018

Postacard For Session 4

How Any Organization Can Win With Digital Marketing

With digital marketing, it's easy to get distracted by shiny buzzwords and new channels. Don't take the bait! In this session, discover how to prioritize digital marketing and leverage various platforms based on your organization’s needs and budget. Understand why marketers must focus on mobile, social storytelling, search, video and digital infrastructure. Using data from CI's Digital Benchmark Study, Molly Garber will review why each area is important and provide relevant case studies from organizations of varying sizes. Learn how to get the biggest bang for your buck, set priorities for the year ahead and reach people in the moments that matter.

Speaker Bio:

Molly Garber is a Consultant at Capacity Interactive, working with leading arts institutions such as Jazz at Lincoln Center, Yale Repertory Theater, Jacob's Pillow Dance Festival, Vancouver International Film Festival, and The John F. Kennedy Center for Performing Arts. Prior to joining the CI team, she worked as a marketing specialist for a national professional services firm. Molly graduated from Boston University, College of Fine Arts, with a BFA in Acting. Though she isn't currently performing on stage, Molly is an active theater-goer, museum visitor, and ice-cream taste tester.


Schedule

11am - Doors open
11:15am - 12:45pm - Presentation by Molly Garber
12:45pm - 1:30pm - Networking Lunch


Click here to register for the Arts Futures Closing Keynote and Reception - featuring a presentation on Art & Video Games by Jarryd Huntley (Microsoft Civic Tech fellow; Author of Game Programming for Artists; Creator of the game Art Club Challenge)


Presenting Partner

CCFA Logo

  • We acknowledge the support of the Canada Council for the Arts, which last year invested $153 million to bring the arts to Canadians throughout the country.
  • Nous remercions le Conseil des arts du Canada de son soutien. L’an dernier, le Conseil a investi 153 millions de dollars pour mettre de l’art dans la vie des Canadiennes et des Canadiens de tout le pays.

Venue Partner

Logo of Snowed In Studios - and link

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Date and Time

Location

Capital Game Hub

981 Wellington St W

Ottawa, ON K1Y 2Y1

Canada

View Map

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