In Conversation with... Bruce Mau

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Join The ADCC for a virtual conversation with Bruce Mau, Founder of Bruce Mau Studio & Co-Founder of Massive Change Network.

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He is a brilliantly creative optimist, educator, philosopher, and curator who has dedicated his life to applying the power of design to transform the world. Please join ADCC President Andrew Simon for an extra special Zoom chat with visionary and serial entrepreneur Bruce Mau as they discuss his new book, “MC24: Bruce Mau’s 24 principles for designing Massive Change in your life and work” as well as his celebrated career. If you’re looking to be inspired, you’ve come to the right place. Wednesday, October 21st from 12-1PM EST.


12 - 12:45pm - Conversation with Bruce

12:45 - 1pm - Audience Q&A

This event will be held using Zoom. Attendees will receive a link to the Zoom meeting the morning of October 21st.


Bruce Mau is a brilliantly creative optimist whose love of thorny problems led him to create a methodology for whole-system transformation. Across 30 years of design innovation, he’s collaborated with leading organizations, heads of state, renowned artists and fellow optimists. A serial entrepreneur since the age of 9, he became an international figure with the publication of his landmark S,M,L,XL, designed and co-authored with Rem Koolhaas. He is the author of MC24, founder of Bruce Mau Studio and co-founder and CEO of Massive Change Network, a holistic design collective based in Chicago. He is also the Chief Design Officer (CDO) for Freeman, the pioneers in live brand experience.


The Advertising & Design Club of Canada (ADCC) is a non-profit, non-political group dedicated to encouraging excellence in Canadian advertising and design. The Club’s overall goals are simply these: to inspire creativity, to provide a forum for the exchange of ideas, to forge a sense of community and integrity among advertising and design professionals.

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