Are you tired of trying to figure out social media on your own? Would you like to get your burning questions about the WHY and HOW of social media answered?
Then come to this workshop, where you'll learn:
- The benefits of a social media presence in 2017 and beyond
- Blogging for business: Why and how to blog; distributing your content even further
- What's so great about Twitter? Introduction to using Twitter to network, learn and get leads; how to gain valuable followers
- Making the most of LinkedIn: Optimizing your profile; joining groups, participating in discussions
- Using Facebook for business: Setting up a business page; engaging with your community
- Getting started with Instagram and Pinterest
- Why content marketing works so well with social media; how to integrate them
- Saving time with smart automation tools
- Avoiding pitfalls!
Who would benefit most from this workshop? If you’re a startup, entrepreneur, freelancer or job seeker or work for a small- to medium-sized business, you can learn to enhance your marketing and lead generation with this workshop. Those employed by nonprofits and larger organizations who need to get up to speed with social media will also benefit from this workshop.
Individual attention: Group size is strictly limited so you can get individual attention.
Prerequisite: You must be familiar with the operation of your computer. You are invited to bring your own laptop or tablet computer, although this is not a necessity (you will still gain from the workshop). If you do bring your laptop, please be sure to have all the login information for your existing social media accounts (if any) with you, along with your power cord. Free WiFi will be provided.
Refreshments: Coffee and tea are provided, along with a delicious catered lunch.
Questions? Contact Donna Papacosta directly at 647-919-4761.
Your presenter, Donna Papacosta of Trafalgar Communications, has been online since the 1990s and using social media since the days before it was called social media. A prolific blogger, podcaster and Twitterer, Donna helps her clients to integrate multimedia and social media tactics into their storytelling, so they can get known, get remembered and get business.
Here's what some participants said after previous social media workshops:
"I really enjoyed the opportunity attend another course with Donna and I would happily take any course she offered. A wonderful learning opportunity coupled with tremendous fun." – Tinamarie Jones, communications professional
"Practical. Valuable. Awesome." – Jodi Schechter, content marketing strategist
"Donna is an experienced, knowledgeable and generous presenter. I would highly recommend her Hands-on Social Media workshop." – Patricia Davies, trainer, writer, editor
"Great workshop! Very informative. Gave me more focus and confidence moving forward using these tools, both for my own business and in support of my clients." – Lynn Woods, communications consultant
"Impressed by the richness of content and the engaging delivery!" – Susanna Smith, communications consultant
"Lots of useful, practical information... I am eager to put into action what I learned today." – Amy Baskin, copywriter, author
"Excellent. I will definitely recommend this workshop to my network." – Randy Smook, HR professional
"This was REALLY helpful. Thank you, Donna! I really liked your approach and generosity. I liked your patience with basic questions and your insight into more complex ones." – Maryjane Martin, corporate communicator
"Donna is extraordinarily knowledgeable and very generous in her sharing of information, and very responsive to participants' questions and needs. As always, very professional and well done!" – Eileen Chadnick, Big Cheese Coaching
"Donna is such an expert and explains social media in an engaging, informative manner. Fabulous day!" – Kristy Elik, Along the Lakeshore magazine ----------------------------------------------------------------------------------------------------------------------------
CANCELLATION POLICY If you register for this workshop and cancel before January 25, 2017, the fees you paid will be refunded 100%. If you cancel between January 26 and 30, 2017, 75% of the fees you paid will be refunded. If you cancel on or after January 31, 2017, you will not receive a refund. In the unlikely event that the organizer cancels this workshop, you will receive a full refund. All requests for refund must be emailed to Donna Papacosta at Trafalgar Communications using the "contact organizer" link on this page.
When & Where
Toronto Board of Trade, Rogers Room #1
1 First Canadian Place, 77 Adelaide Street West
3rd floor (use ground level entrance and go to BOT elevator)
Ontario M5X 1C1
Friday, 3 February 2017 from 9:30 AM to 3:30 PM (EST)
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Donna Papacosta of Trafalgar Communications, has been online since the 1990s and using social media since the days before it was called social media. A prolific blogger, podcaster and Twitterer, Donna helps her clients to integrate multimedia and social media tactics into their storytelling, so they can get known, get remembered and get business. A part-time instructor at the University of Toronto School of Continuing Studies, she consistently wins high ratings for her workshops, classes and presentations.