Persuasive Psychology For Interactive Design
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+1 (416) 921-2055 | email@example.com
If you’re looking to design more engaging digital technologies and want quick results, then this workshop is for you. Over two days, you will learn to recognize and apply over 50 persuasive design principles that will help you build more engaging websites, mobile apps, and online ads. You will also learn to recognize and apply popular design recipes, such as landing page patterns, gamification, social diffusion, and more.
Our training is science-based, but offers simple and effective principles that work, with clear visual examples and hands-on exercises that will not only reinforce your learning but also, your ability to apply them.
This course is designed for digital professionals who want guidance on science-based design and industry best practices. This course is ideally suited to:
“Great workshop! I enjoyed the training and it was very useful. We will start implementing some of the ideas in our projects.”
Alex Aranda, Senior User Experience Designer, Samsung Electronics
“I found the tone and content excellent! Excellent presentation and some very good information!”
Natalie Campbell, Web Designer, Department of National Defence (Canada)
“Brian has deep knowledge rooted in practical experience that can help anyone interested in developing thoughtful and persuasive web products.”
Raphael Lopoukhine, Digital Engagement Strategist, Government of Canada
“This course was exactly what I was looking for. While I am familiar with the tools and tactics used in digital marketing I now have more insight to WHY we use/implement them. This will help me when I am trying to get client/management to buy in for campaigns and provide information to improve existing efforts.”
Rochelle Skywarok, Digital Marketing Strategist and Investor Relations, Kin Communications
We’re so confident that you’ll love our workshop, that we’re offering a 100% refund to anyone who wishes to withdraw. To qualify, simply return all your training materials and notify your instructor by the start of the lunch break on the first day. That’s it.
Only 20 participants per class
We keep our class size small, to ensure that you enjoy a great learning environment. Since our classes are limited to 20 people, we recommend that you reserve your spot as soon as possible. If the class is full, please join our waitlist and we'll notify you if a ticket becomes available.
Cancellation and refund policy: Registrants who cancel their reservation 14 calendar day prior to the start date, will receive a 100% refund. Registrants who cancel their reservation 13 to 7 days prior to the start date, can elect to receive a 50% refund or 100% credit towards future training. Registrants who cancel their reservation 6 days prior to the start date, will not receive a refund but will receive a 100% credit towards any future training. Any registrant who attends the workshop and wishes to withdraw during the morning of the first day, will receive a 100% refund by returning their training materials and notifying their instructor by the start of lunch on the first day. In the case of an unforeseen circumstances or emergencies, AlterSpark reserves the right to cancel this course up to 7 days prior to the start. If AlterSpark needs to cancel the course, all registrants will receive a 100% refund. AlterSpark will not be held liable for any expenses incurred by registrants.
Licence to use exclusive design resources: All participants will receive exclusive persuasive design resources, including the Persuasive Design Toolkit, which are not available to the public. Each paying participant may use these resources to support commercial or non-commercial projects. All of these tools and resources are copy written and licensed for sharing with up to 4 persons within each participant’s organization. However, usage is subject to these restrictions. The course content and tools may not be reworked, repackaged, rebranded, distributed, or used to build derivative educational products or design resources. Any project or work that makes use of these resources must give credit to the source.
Copyright: All course materials are copy written by Brian Cugelman, PhD and AlterSpark Corp. Participants agree not to rework, repackage, rebrand, distribute, or use the lectures or content to build derivative educational products or design resources. Participants agree not to use audio or video equipment to record the course. However, photos are welcome, and the course may be photographed, with images shared in digital media. Any participant who does not want to be included in any photos, should notify AlterSpark by emailing info(at)alterspark.com; however, AlterSpark is not responsible for the use of images by third parties.
Since 1997, I’ve focused my career on digital engagement, working as a campaigner, program evaluator, and scientific researcher. I obtained my PhD in Online Social Marketing with a world-leading Internet research team.
I’ve acted as an expert advisor to many large institutions, including the Heart and Stroke Foundation, the World Anti-Doping Agency, and the Pentagon.
I really enjoy teaching and look forward to learning more about your digital media work.
If you have any questions about the course, please give me a call or shoot me an email!
Call +1 (416) 921-2055
Email brian (at) alterspark.com
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